search-icon
mic-icon
Recent Searches:
    Quick Links
    Trending Searches
    elife-ultra
    eLife Ultra Plans
    iphone-14-pro-max
    iPhone 15 Pro Max
    emirati-freedom
    Emirati Freedom
    international-calling-add-ons
    International Calling Add Ons

    Up to 10% cashback. For everyone.

    Rewards by e& with Smiles

    Download Smiles
    Top Banner

    Up to 10% Cashback. For everyone

    There’s up to 10% cashback and unlimited rewards from e& with Smiles.

    Upgrade your tier by spending on e&! 

    Tier Levels
    Silver Tier

    Up to AED 11,999 

    annual spend
    Gold Tier

    AED 12,000-29,999

    annual spend
    Diamond Tier

    AED 30,000 

    annual spend and above

    For every AED 1 spend in e& Bill payment/ recharge

    1 point

     

    2 points

     

    10 points over AED 30,000 annually

    3 points below AED 30,000 annually

    For every AED 1 spend in Smiles transactions

    1 point

    1 point

    1 point

    Exclusive offers & promo codes

    How it works

    images

    Spend on e& Products and Services

    Earn tier points based on your spends on e& bill payment/ recharge and level up your tier.

    images

    Up to 10% cashback in the form of Smiles points

    The more you spend, the more you earn. Take advantage of up to 10% cashback.

    images

    Redeem your points on Smiles

    Redeem your points for food, grocery, home services, gadgets & more with Smiles

    Top Banner

    Know more about Smiles

    Discover the convenience of Smiles, all-in-one super app for all your daily needs. Get to know how you can earn Smiles points, redeem rewards, unlock offers and much more!

    Learn more

    Frequently Asked Questions

    4 ways to earn Smiles points:

    1. Spend on e& services;

    2. Buy cash vouchers on Smiles app using credit/debit card;

    3. Use Smiles cobranded credit cards;

    4. Spend on Smiles app

    You need to download the Smiles app and register to earn Smiles points. You can find the app in Play Store, App Store and AppGallery. 

    Smiles points can be used for e& bill payment & recharge or redeem for cash or discount vouchers to be used at 3000+ partner outlets in UAE.

    They are Silver, Gold and Diamond.

    Your loyalty tier will be upgraded based on your spendings on e& eligible services. Silver tier: Up to 11,999 AED annual spend, Gold tier: Annual spend between 12,000 and 29,999 AED, Diamond tier: 30,000 AED and above annual spend

    Per each 1 AED spend you may earn 1 Smiles points in Silver, 2 Smiles points in Gold and up to 10 Smiles points in Diamond on e& valid services.

    phone image

    Download and Join 5+ million e& UAE app users